Fanatics raises the stakes on the ‘Kardashian Kurse’ with Kendall Jenner in its first Big Game ad

The sports betting app and the model both make their Big Game debut by leaning into a long-running internet joke.

Source: https://www.campaignlive.com/article/fanatics-raises-stakes-kardashian-kurse-kendall-jenner-its-first-big-game-ad/1946730

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